Approved by CPD

Linkedin is a very well-established and respected social network with over 259 million users in more than 200 countries. It’s known as “Facebook in a Suit” or the most professional level of Social networking for businesses.

Linkedin is a very valuable tool to find the key decision-makers within certain companies. It’s used for finding the best point of contact and gaining familiarity with their background before a call or sales pitch, making such contact much more effective.

It’s a social network for professional people. Normally a person would create a Linkedin profile that would include career details and would update their information periodically as to their current appointment. It would often include a personal statement, personal web address and possibly testimonials from employers and members of staff. If the person has particular interests both professionally and personally they may subscribe to one or more interest groups to receive updates and discussion opportunities.

Our course is all about how to get the best out of social media in a business. Looking at business strategy, business development and the practicalities of employing people and agencies to support your social media activity.

Delegates will come away from our course with a knowledge of what LinkedIn is and how to use it to your organisation’s advantage.

Certification

On successful completion of the course, you will be emailed a safety training quality assured certificate. This can be used to provide evidence for compliance and audit.

Our course is approved by CPD as conforming to universally accepted Continuous Professional Development (CPD) guidelines.